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Turnaround of a Pharmaceutical Company from First to Fifth Back to First

Turnaround of a Pharmaceutical Company from First to Fifth Back to First

Mr. Gonzalez asked to go to the Philippines to get his first full Head of HR Role in a very corrupt and belligerent Union environment. After learning from a very experienced Union Negotiator and decertifying the first Management Union, ever in the Philippines. Mr. Gonzalez had to focus his attention to rebuilding a corrupt business that started with the termination of all of his peers and the General Manager. This was done within three months of his arrival to the Philippines. Mr. Gonzalez had to manage the operation for six months before the new GM arrived.


After assessing the state of the business Mr. Gonzalez determined that the Company had sold 14 months of inventory (Loading the Trade) in each of the prior three years to obtain Maximum Bonus Payouts. In addition the Company had created a distribution system that had three layers of distribution which added significant cost that was not needed. Mr. Gonzalez as acting GM changed the bonus plan and eliminated two of the three layers of distribution cutting costs by more than 75% saving the company millions. He eliminated overtime by changing work schedules and manufacturing processes.


With the savings generated Mr. Gonzalez invested in the Market and launched a new product. The Company went from 5th to 1st in market share in less than two years. Mr. Gonzalez was the first HR professional promoted to Acting GM in the history of the Company.